KARTIKA WULANDARI; MIRNA DIANITA; RINA TRESNAWATI. Idol Influence: Analyzing the Market’s Reaction to K-Pop Brand Ambassadors. RA Journal of Applied Research, [S. l.], v. 12, n. 07, p. 435–441, 2026. DOI: 10.47191/rajar/v12i7.10. Disponível em: https://rajournals.in/index.php/rajar/article/view/2121. Acesso em: 24 oct. 2026.